Buildingdigital
experiences
I specialize in creating thoughtful, user-centered interfaces that balance simplicity with functionality. Currently focused on React, TypeScript, and modern web technologies.
Selected
Projects

Belstaff
Belstaff
Led the rebuild of Belstaff’s e-commerce experience: migrated to a headless stack, integrated Shopify checkout/redirects, built GSAP-driven UI components, and implemented robust SEO (meta tags, redirects, structured data).

White Cube
White Cube
Took over the build of internal inventory platform for a global art gallery: artwork and invoice management, warehouse transfers, and client CRM. Built React front end, REST API layer, and SQL data models deployed on AWS.

Tom Dixon
Tom Dixon
Delivered a headless e-commerce front end for designer Tom Dixon at SOON_: implemented our in-house SOON_CMS, built modular Svelte components, and optimised performance and content workflows.

Genii Logistics
Genii Logistics
Brand site for a logistics company: I set up a Next.js/GraphQL stack, modelled content in Sanity for client editing, and built a reusable component library in Storybook. Implemented caching/queues with Upstash.
Pixel-perfect, purpose-driven
I design and build accessible (WCAG-compliant) front ends with an obsession for detail. From scalable headless Shopify setups to Liquid templates and large scale user centric products, I work across stacks to create modern interfaces
Your narrative, engineered
I turn brand narratives into interactive products. Clear UX, modular systems, and thoughtful motion design ensure your story isn’t just told it’s experienced in every pixel and micro-interaction.